CONTENT CREATION + SOCIAL STRATEGY
What TJ Culp and his band of misfits are doing at Restaurant Progress, is bigger than food, they are leading by example.
Restaurant Progress is WAY more than your neighborhood restaurant. It is a band of dreamers who aspire to lead Phoenix to the promised land. They are proving it is ok to be different, to not do everything the same, but at the same time, they are timeless.
Time goes into creating each dish and cocktail; we believe time should go into each photograph and caption online.
Why should the passion stop once you are online? It shouldn't, but the tricky part is not coming off "too strong" or "too much" So we have to balance simple menu descriptions with witty banter between coworkers.
We are building a dedicated community around what Progress is and stands for.
The best part is ... we are just beginning.